Digital Marketing Online advertising

Online advertising, also called online marketing or Internet advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Like other advertising media, online advertising frequently involves both a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies who help generate and place the ad copy, an ad server which technologically delivers the ad and tracks statistics, and advertising affiliates who do independent promotional work for the advertiser..

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Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does.

– Steuart Henderson Britt, US author


Aimclear Wants To Clone You! 18 Prodigious Marketers Win 2016 Pink Sheep Awards

clone-awards-pinkEnvelope, please! The nominations are in, votes tallied and test tubes ready. We now present the Aimclear Pink Sheep Awards, 2016 edition. In the spirit of toasting our industry, honoring brilliant personalities and celebrating magnanimous sharing, Aimclear created the Pink Sheep Awards. In 2011 we declared our desire to clone 52 mind-blowing marketers. 42 awards […]

Read full article on aimclearblog.com